Willo | Autoflo+ Toothbrush

Most kids don’t brush effectively. It’s not their fault. Brushing well takes coordination and consistency most kids are still developing. Willo removes those variables so brushing gets done right every time. Effective brushing shouldn’t depend on skills kids are still developing.

The Willo Autoflow+ Toothbrush automatically brushes your child's teeth, providing complete coverage using an arcing motion that uses a consistent and effective brush stroke recommended by the dentists. The Autoflow+ enables kids to brush with confidence and ease. Parents can track brushing success providing peace of mind while reducing parenting conflicts, one of the biggest complaints when it is time to brush.

My design team worked closely over two years with the French Willo and PCS engineering team, manufacturers, and the New York based management/marketing team to bring two unique devices using this patented, research based, toothbrush technology from whiteboard sketch to market.